About Us

The roots of the brand Giant are much more than an ordinary brand story; it is based on the modern men's fashion narrative that has been steadily coming from the past to the present and has transformed into a huge dream. Giant's commercial story began with the opening of a boutique workshop in Istanbul in 1981. The dreams established in a small workshop, the taste for high fashion and the normative gusto offered in men's clothing were the most important elements that brought the brand closer to its global position. Although times and trends change rapidly, the only thing that does not change is the passion that the brand feels with all its elegance.

At the beginning of the 2000s, as we entered the Millennium, the beginning of great change and innovation, Giant made the necessary investments and strategies in parallel with this great change, accompanied by the slogan "The Shirt of the New Age". Continuing to design and produce with discipline, perfection and imagination throughout its history of over 30 years, Giant adds deep, realistic and emotional nuances to the style codes of the modern man. The story that began in Istanbul is creating a new star that shines all over the world today. Since the beginning, Giant continues to present its fashion adventure to the whole world by collaborating with the best designers.