While going into the Millennium in the 2000s, which was the beginning of great change and innovation, Giant carried out essential investments and needed strategies in parallel with this great change in the company of their slogan "The Shirt of the New Age".
Variable and creative, or otherwise free and out of line. Giant provides meaning to its existence with a strong stance and prefers to rise upon all phases of life and keeps such desire unlimited and continuous.
In todayıs fashion arena, where menıs fashion repeats itself on all the runways of the world, Giant design language and line contains quite fresh design propositions for the world as well as for Istanbul, one of the new capitals of fashion.